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| Brunei Darussalam Page last updated at 20:52 +0800,Friday, 30 July 2010 |
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The English Language is seen as a global language and is fast becoming accepted as the lingua franca of South East Asia and the Pacific region. Economic globalisation has encouraged the spread of English, but at the same time, the spread of English has also encouraged globalisation. English has in fact become the global language of Business and Technology.
As links between people across the world grow, there is an increasing need for us to learn world languages, such as English. Knowing one or more of the world languages is becoming an increasingly important skill for any individual who wants to do well in today's global market. Global trade stimulates the growth of global languages, this in turns allow businesses to encourage their staff to improve their language skills in order to compete better in today's competitive global market. This was stated by the Chairperson, Michael G. Cross at the opening ceremony of English for Business and Technology Conference, E4BT this morning. The conference was officially launched by the Vice Chancellor of Institute of Technology Brunei, ITB, Doctor Haji Omar bin Haji Khalid.
The conference aims to be a meeting point for educators and trainers to keep abreast of current trends, innovations and latest development in the teaching of English for Business and Technology. In addition, it will also provide an opportunity for educators and trainers to present, discuss and generate ideas on the current trend and the effective delivery of English for Business and Technology. The E4BT conference brings together 28 paper presenters from around the region with the invitation of two international keynote speakers, Vicki Hollet and Doctor Alistair King.
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